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5 Rules for Success

2. be the best
There are only two possibilities to be succesfull in business:  beeing the best or beeing the cheapest.  It is not possible to follow both strategies.  Try to be the best and focus on quality.


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Indo-Swiss Management Summit for Corporate Excellence

Drive My Brand organizes the "Indo-Swiss Management Summit for Corporate Excellence" to launch BWI, Switzerland

New Delhi, 30th Jan' 10
Drive My Brand is organising an "Indo-Swiss Management Summit for Corporate Excellence" to launch BWI, Switzerland (a business management Institute for top management) in Indian Sub-continent on Jan 30th, 2009 at Hotel Qutab, New Delhi. H.E. Mr. Philippe Welti, Swiss Amabassador to India will be the chief guest. The summit will be marked by the presence of the top level management from various domains.

The key objective is to make the business world recognize the importance of right knowledge tools and education for benchmarking the quality business standards and practices for sustainable growth & make this event lead the way to create a community for management students, middle management & top executives around the world.

Dr. Ralf Andreas Thoma, Head of BWI Switzerland says, "Our participants will have different possibilities to interact with us and between each other through our website. In addition to the online campus we plan to realize the Indo Swiss Business Summit as a regular annual event in New Delhi."

To mark the presence in India, BWI, Switzerland has partnered with Swiss Kalpvriksh Education, India and plans to build a platform in the form of an annual event comprising of industry leaders from across the globe to speak and exchange their knowledge with Indian corporate world on Business Management & how world class companies offer highest possible quality.

According to Dr. Kumkum Srivastava, Director, Swiss Kalpvriksh Education Pvt. Ltd., "We are focusing on quality education and bringing leading educational institutes to India. We deeply value our association with BWI, Switzerland, which is a pioneer in distance education program. I am sure that with our association, we could provide that much needed boost to the Indian corporate set up."

BWI business management courses have proven to be a great success in Europe & top executives from prominent companies like BMW, CB Richard Ellis, Allianz, and Bosch have under gone different specialization courses for business growth and knowledge development.

About BWI / Betriebswirtschaftliches Institut & Seminar Basel, Switzerland
One of the advantages of a private institution of training and further education is its ability to recognize economic and social developments at a very early stage and to react to these developments flexibly by immediately making adequate adjustments to the courses of study according to the latest requirements. Our courses are designed in such a way that there is no need of a time-consuming and theory-heavy study of literature. Our main objective is the practice-oriented, compact and systematic advancement of knowledge in business administration. Participants learn how to apply their newly gained skills in practice for the benefit of their company.

About Swiss Kalpvriksh
Each day provides us new opportunities to learn. We all strive to achieve a higher status in our lives; learning and quality lifestyle are means to it. To become a complete individual, a wholesome personality is a must and is achieved through transformation. To become a complete quality society, an adapted lifestyle is essential and Swiss Kalpvriksh Education Pvt. Ltd. is striving to bring that change by offering a number of quality services and products. The name itself represents the same values and culture, we bring along with us. Swiss is a quality attribute and our human resources include some expatriates who help ensuring the high standard of quality which we demand from ourselves. Kalpvriksh is the ancient tree of knowledge, wisdom and fulfilling wishes.
»  swisskepl.com

About DMB
DMB is a new age Organic Branding & Experiential Marketing company, which has created innovative strategies & execution plans for customers in India & abroad. Core solutions of DMB are based on organic branding, which means consumers promote the brand to their community. It is not viral marketing, but it is emotional marketing, as it not only gives brands new consumers, but as well as brand ambassadors, who are emotional about the Brand.
»  DriveMyBrand.com

Further information:
Betriebswirtschaftliches Institut und Seminar Basel AG
Dr. Ralf Andreas Thoma
Eisengasse 6
CH-4051 Basel / Switzerland
Telephone +41 (0)61 261 2000
Telefax +41 (0)61 261 6636
E-Mail: info@bwl-institut.ch
Internet: www.business-education.ch